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Genesis Health System Billboard Design

Portfolio Piece:
Genesis Health System Branding

Genesis Health System Branding Campaign including Digital Design, Graphic Design, HD Video Production and Media

We developed a series of multi-media branding campaigns for Genesis Health System, a regional provider of healthcare services, with the specific goals of establishing Genesis Health System as a premier employer and leader in the healthcare industry.

Genesis digital design
Our Approach
Genesis Health System was seeking a creative approach to communicating brand awareness and cardiac expertise.
The Results
Our approach involved creating unique campaigns that maintain core brand standards while developing memorable visuals and storytelling to establish Genesis as the regional leader in heart services and an employer of choice.
Genesis digital design
Genesis Health System Digital Design
Graphics for social media platforms and the Genesis Health System intranet help create a seamless brand experience through consistent messaging across communication channels.
Genesis Billboard Design
Genesis Health System Outdoor Design
We created outdoor graphics for Practice with Pride, an employee recruitment and retention campaign. The campaign identity was designed as a series of overlapping thumbprints, conveying the pride and ownership each employee feels as part of the Genesis team.
Genesis Infographic
Genesis Health System Infographic
An infographic aimed at informing and educating the public about heart disease and heart health. Presenting this information in an infographic style helped convey the content in a more engaging way, leading to better retention of the content.
Genesis Bus Wrap
Genesis Health System Bus Wrap
All campaign elements for Practice with Pride, including this bus wrap, featured photography of actual Genesis Health System team members, bringing authenticity to the campaign.
Genesis Robotics "Tango"